Digital Marketing is “dead”​ – Finally!
That’s right. This is the end of an era. And for quite sometimes already.
What happened? Recently just before Cannes, I followed some controversies…
Category: Strategy
How to plan your next Multichannel Strategy?
In this article, we will use tried-and-tested frameworks to help you structure a multichannel plan which will make it quicker for you to complete and …
Interview by Bilan on social media marketing
With the boom of ecommerce many brands are lost on whether to launch a social media campaigns, a website, or both. In this interview I came back on so…
Haider Alleg speaking at Rezonance First
In this Rezonance keynote, I come back on a case with LinkFluence, where we listened to the web for defining the marketing strategy of Generali Insura…
